I-Rode yinkampani esibe nomthelela omkhulu embonini yomculo, kodwa abantu abaningi abazi ngayo.
I-RØDE imibhobho ingumklami ozinze e-Australia kanye nomkhiqizi wamakrofoni, izesekeli ezihlobene nesofthiwe yomsindo. Imikhiqizo yayo isetshenziswa kusitudiyo nendawo yokuqopha umsindo kanye nokuqiniswa komsindo obukhoma.
Konke kwaqala lapho uHenry Freedman, umsunguli, ethuthela e-Australia esuka eSweden futhi evula isitolo esithengisa imibhobho. Ngokushesha waba umholi embonini yemisindo esanda kuzalwa yase-Australia, waba uchwepheshe bemibhobho, izikhulisamazwi, nezinto zikagesi ezingokwezifiso, kanye nokudlala kumakrofoni angajwayelekile.
Kulesi sihloko, ngizokutshela konke nge-Rode nomthelela enawo embonini yomculo.
Ukuqala Kwento Ekhethekile
Ukuqala kwe-RØDE
Ngo-1967, umndeni wakwaFreedman wavula iminyango yawo eSydney, e-Australia waqala uhambo lwabo embonini yokulalelwayo. UHenry no-Astrid Freedman, ababesanda kufuduka besuka eSweden, baqala iFreedman Electronics futhi ngokushesha baba ochwepheshe bemibhobho, izikhulisamazwi, izinto zikagesi ezenziwe ngokwezifiso, ngisho nemibhobho.
I-Tom Jones Tour
IFreedman Electronics kwaba yinkampani yokuqala e-Australia ukuthwala ama-consoles e-Dynacord, futhi bazakhela igama ngesikhathi u-Henry ephatha ideski ngenkathi ehlanganisa u-Tom Jones osemncane phakathi nohambo lwakhe lwase-Australia lwango-1968.
Ukuqala Kwefa
Ngokushesha phambili kuze kube namuhla, futhi ifa lomndeni wakwaFreedman liyaqhubeka nokuphila. I-RØDE isiphenduke umholi embonini yomsindo, futhi imikhiqizo yabo isetshenziswa ochwepheshe nezimfundamakhwela ngokufanayo. Konke kuqale ngothando lomsindo lomndeni wakwaFreedman, futhi manje i-RØDE igama lasekhaya.
Ukuqala kwe-RØDE: Ukuthi Konke Kwaqala Kanjani
Ubuchwepheshe Besikhathi
Emuva kuma-90s, ubuchwepheshe base buqala ukuqala. Abathanda ukuqoshwa kwasekhaya babekwazi ukufinyelela zonke izinhlobo zemishini ngezindleko eziphansi. Kwakuyisikhathi esikahle sokuthi okuthile okukhethekile kufike futhi kulungise izinto.
Ukuzalwa kwe-RØDE
U-Peter Freedman, indodana ka-Henry, waba nombono ohlakaniphile wokuthola nokulungisa imakrofoni ye-condenser ye-diaphragm enkulu evela e-China. Ngemva kokuhlola imakethe nokubona isithakazelo, wamisa ingqalasizinda yokuklama, ukwakha, nokukhiqiza imibhobho e-Australia. Futhi kanjalo nje, i-RØDE yazalwa!
I-Iconic NT1
Imakrofoni yokuqala edalwe yi-RØDE bekuyi-NT1 engokomfanekiso manje. Ngokushesha yaba omunye wemibhobho ethengiswa kakhulu kunazo zonke. Ilandelwe kungekudala yi-NT2, ephumelele futhi yaphawula ukuqala kohambo lwe-RØDE lokuguqula ukuthwebula komsindo.
Amaphoyinti Wenhlamvu:
- Ekuqaleni kwawo-90s, abathanda ukuqoshwa kwasekhaya babekwazi ukufinyelela zonke izinhlobo zemishini ngezindleko eziphansi kakhulu.
- U-Peter Freedman ube nombono ohlakaniphile wokuthola nokulungisa imakrofoni ye-condenser ye-diaphragm evela e-China.
- Wamisa ingqalasizinda yokuklama, ukwakha, nokwenza imakrofoni e-Australia, futhi i-RØDE yazalwa!
- Imakrofoni yokuqala edalwe yi-RØDE kwakuyi-NT1 esetshenziswa manje, esheshe yaba ngomunye wamakrofoni athengiswa kakhulu kunaso sonke isikhathi.
- I-NT2 iphumelele ngendlela efanayo futhi imake ukuqala kohambo lwe-RØDE lokuguqula ukuthwebula komsindo
I-RØDE's Studio Domination
I-Late 90s kanye ne-Early 2000s
Kusekupheleni kweminyaka yama-90s nasekuqaleni kwawo-2000 futhi inkampani eyodwa ithatha imakethe yemakrofoni yesitudiyo njengomphathi: RØDE. Banama-valve asezingeni eliphezulu nama-NTK, amamakrofoni asezingeni eliphezulu embonini njengoMsakazi, kanye nokukhishiwe kabusha kwe-NT1 ne-NT2. Banenhlanganisela ewinayo yekhwalithi nokufinyeleleka kwayo futhi bayindlela yokuya kuyo yesizukulwane esisha sabaculi nochwepheshe bomsindo.
Uguquko luyeza
Ngokushesha kuya ku-2004 futhi i-RØDE isilungele ukurekhoda inguquko ngemakrofoni yayo entsha: i-VideoMic. Imakrofoni enhle kakhulu yokuthwebula zonke izenzo futhi isilungele ukunyakaziswa.
I-RØDE Revolution
I-RØDE isemkhankasweni wokuthatha imakethe yemakrofoni yesitudiyo futhi bakwenza ngesitayela. Banama-valve asezingeni eliphezulu ama-Classics nama-NTK, amamakrofoni asezingeni eliphezulu embonini njengoMsakazi, kanye nezikhishiwe kabusha ze-NT1 ne-NT2. Futhi, banokuhlangana okungenakuhlulwa kwekhwalithi nokufinyeleleka okubenza babe ibhrendi yesizukulwane esisha sabaculi nochwepheshe bomsindo.
Bese kuba neVideoMic, imakrofoni elungele ukuthwebula zonke izenzo. Imakrofoni ephelele yenguquko futhi isilungele ukunyakazisa.
I-RØDE's Global Expansion and Manufacturing Investment ngeminyaka yama-2000s
Ekuqaleni kwawo-2000 kwakuyinto enkulu ku-RØDE. Ngo-2001, bagibela indiza bayovula isitolo e-USA, okwakuyisiqalo sohambo lwabo lokubusa umhlaba wonke. Baphinde banquma ukutshala imali kobunye ubuchwepheshe bokukhiqiza obuphambili futhi banwebe ukusebenza kwabo, ngenhloso yokwakha imibhobho esezingeni lomhlaba ngentengo efinyelelekayo.
Ukuzibophezela kwe-RØDE Ekukhiqizeni Kwangaphakathi
I-RØDE ibilokhu izibophezele ekukhiqizeni imikhiqizo yayo endlini, futhi lokho kuzinikela kube yisisekelo somkhiqizo kusukela ngosuku lokuqala. Batshale imali kubuchwepheshe obunembayo obudingekayo ukuze benze isiqiniseko sokuthi imakrofoni yabo isezingeni eliphezulu, futhi lokho kuzinikela kuyaqhubeka nokuba ngenye yezinto ezibenza bahluke.
Izinzuzo Zotshalomali Lokukhiqiza lwe-RØDE
Ngenxa yokutshalwa kwezimali kwe-RØDE kubuchwepheshe bokukhiqiza, bakwazile ukunikeza izinzuzo ezinhle kakhulu kumakhasimende abo:
- Imakrofoni yekhwalithi ephezulu ngentengo ethengekayo
- Ukulawulwa kwekhwalithi okungaguquki
- Ukukhiqiza okusheshayo nangempumelelo
- Ukuzibophezela ekwanelisekeni kwekhasimende
Ngakho-ke uma ufuna imakrofoni engeke iphule ibhange kodwa isazwakala iyinhle, i-RØDE iyindlela okufanele uhambe ngayo.
I-Revolutionary VideoMic: Umlando omfushane
Ukuzalwa KwevidiyoMic
Emuva ngo-2004, kwenzeka okuthile okuguquguqukayo. Umbhobho omncane, kodwa onamandla, wazalwa futhi washintsha umdlalo unomphela. I-RØDE VideoMic bekuyimakrofoni yokuqala emhlabeni ehlangene yesibhamu esisekhamera futhi yayisizokwenza ukuchaphazeka okukhulu.
I-DSLR Revolution
Ngokusheshisa ngasekupheleni kwawo-2000s kanye namakhamera e-DSLR afana neCanon EOS 5D MKII ayekwenza ukuthi abenzi bamafilimu be-indie bakhiqize ividiyo yekhwalithi yesinema. Faka i-VideoMic, imakrofoni ekahle yalaba badali. Ibincane, isebenziseka kalula futhi inikezela ngokuthwebula okunencazelo ephezulu.
Ukubhuloga kanye ne-YouTube Kuthatha Izintambo
Njengoba i-vlogging kanye ne-YouTube iqala ukuthatha umhlaba, i-VideoMic yayikhona ukuze ibhale konke. Bekuyimakrofoni eya kubadali bokuqukethwe yonke indawo, okubavumela ukuthi bathwebule umsindo ocace bhá ngaphandle kwengxabano.
Ukunwetshwa kwe-RØDE ngawo-2010
I-VideoMic Range
Ngasekupheleni kwawo-2000 nasekuqaleni kwawo-2010 yabona i-RØDE iqala ngempela ukuzenzela igama. Bonke bebemayelana nokuphusha imingcele nokwandisa ikhathalogi yabo, futhi konke kwaqala ngeVideoMic. Bekuyingqophamlando, futhi bakulandele nezinye zakudala zangempela njenge-VideoMic Pro kanye ne-VideoMic GO.
Ukusebenza Okubukhoma kanye Nemikrolo Yesitudiyo
I-RØDE iphinde yenza amagagasi abucayi emhlabeni wokusebenza okubukhoma namamakrofoni wesitudiyo. Bakhiphe ama-mics ajwayelekile embonini afana ne-M1, kanti amanye aqanjwe kabusha njenge-NTR. Akusho ukuthi lezi zingoma bezisezandleni zabaculi abanekhono emhlabeni.
Ama-Smartphone Innovations
Ukunyuka kwama-smartphones kwakusho ukuthi i-RØDE kufanele isungule ukuze iqhubeke. Bakhiphe imikhiqizo epholile ngempela yabadali bokuqukethwe kweselula, futhi konke kwaqala ngePodcaster. Bekungomunye wamakrofoni we-USB wokuqala emhlabeni, futhi yabeka indawo yenqwaba yeminye imikhiqizo edabukisayo. Kwathi ngo-2014, bakhipha i-NT-USB, futhi kwaba isiguquli sangempela somdlalo.
I-RØDE: I-Wireless Innovation ngo-2015
Izinga Lemboni
Maphakathi nawo-2010, i-RØDE yayisiphenduke ibhrendi yemakrofoni yokuya embonini yokusakaza. Ibanga lemakrofoni elichwepheshile le-NTG lalingundabamlonyeni kwelasefilimini nakumabonakude, futhi i-VideoMic yayikhiphe lonke uhla lwamamakrofoni okudutshulwa ekhamera, njengeVideoMic Pro ne-Stereo VideoMic Pro. Ingasaphathwa eyensizakalo eqinile eyenza i-RØDE yaba inganekwane phakathi kwamarekhodi endawo nama-soundies.
I-RØDELink Revolution
Ngo-2015, i-RØDE ithathele phezulu isithunzi sayo ngokwethulwa kwesistimu yomsindo engenantambo yedijithali ye-RØDELink. Kumenyezelwe emcimbini omkhulu wokwethulwa komkhiqizo e-San Diego, e-USA, uhlelo lusebenzise ubuchwepheshe obungenawaya bedijithali be-RØDE's 2.4Ghz ukuze ilethe ukudluliswa komsindo ocacile wefilimu, i-TV, isethulo, nokusetshenziswa kwesiteji. Ikhithi ye-RØDELink Filmmaker, i-Newsshooter Kit kanye ne-Performer Kit kushaye phansi umncintiswano futhi kwaqina i-RØDE njengophawu oluphambili lwamamakrofoni angenantambo aqanjwayo, athengekayo.
Nemiphumela
Eminyakeni emine kamuva, ubuchwepheshe bemakrofoni ye-RØDE babusaqhubeka buqinile. Asebephenduke ibhrendi kunoma ngubani ofuna uhlelo lwemakrofoni oluthembekile oluthembekile. Bayenze izinguquko embonini ngobuchwepheshe babo obungenawaya bedijithali obuyi-2.4Ghz futhi sebezisungule njengophawu oluphambili lwamamakrofoni angenawaya. Futhi bebengakaqedi.
Sibungaza iminyaka engu-50 ye-Freedman Electronics
Izinsuku Zokuqala
Konke kwaqala ngo-1967 lapho uHenry no-Astrid Freedman bevula isitolo sabo esincane eSydney. Bengazi ukuthi isitolo sabo esiphansi sizoba yikhaya lezinhlobo ezine ze-powerhouse pro audio: APHEX, Event Electronics, SoundField, kanye ne-RØDE eyodwa kuphela.
I-Rise to Fame
Ngokushesha phambili ku-2017 futhi i-Freedman Electronics isibe umholi womhlaba wonke kwezobuchwepheshe bomsindo. Kusukela ekurekhodweni komculo nokusebenza bukhoma, kuya ekusakazeni, ekwenzeni amafilimu, e-podcasting nokudalwa kokuqukethwe, iFreedman Electronics izenzele igama. Futhi u-RØDE ubeyinkanyezi yombukiso!
Ikusasa Liqhakazile
Eminyakeni engu-50 kamuva, indaba ye-Freedman Electronics isaqhubeka. Ngemikhiqizo emisha nobuchwepheshe obukhishwa ngaso sonke isikhathi, asazi ukuthi ikusasa lisiphatheleni lolu hlobo lomkhiqizo. Nansi eminye iminyaka engama-50 ye-Freedman Electronics!
I-RØDE: Ukuphayona i-Podcasting Revolution
2007: Ukuzalwa KwePodcaster
Njengoba i-podcasting isanda kuqala, i-RØDE yayisivele ingaphambi komdlalo, ikhulula umkhiqizo wayo wokuqala ozinikele we-podcasting - i-Podcaster - ngo-2007. Kwakuwumkhiqizo ophelele wochwepheshe nabaqalayo ngokufanayo, futhi ngokushesha yaba intandokazi eqinile.
2018: I-RØDECaster Pro
Ngo-2018, i-RØDE yajika kwesokunxele yakhulula ikhonsoli yokuqala ezinikele ye-podcasting emhlabeni - i-RØDECaster Pro. Lo mkhiqizo woguquko wenze kwaba nokwenzeka kunoma ngubani ukuqopha iphodikasti yekhwalithi yobuchwepheshe kalula. Bekuyinguquko yegeyimu futhi kumake inkathi entsha ye-RØDE.
Izinzuzo ze-RØDECaster Pro
I-RØDECaster Pro kufanele ube nayo kunoma yimuphi umthandi we-podcasting. Nasi isizathu:
- Kulula kakhulu ukuyisebenzisa - asikho isidingo sokuba i-tech whiz ukuze uqalise.
- Inazo zonke izinsimbi namakhwela okudingayo ukuze uthole iphodikasti enomsindo ochwepheshe.
- Inokuphumayo okune kwama-headphone, ukuze ukwazi ukuqopha kalula nabantu abaningi.
- Inebhodi lomsindo elihlanganisiwe, ukuze ukwazi ukwengeza imiphumela yomsindo nomculo ku-podcast yakho.
- Inesixhumi esibonakalayo sesikrini esithintwayo, ukuze ukwazi ukulungisa kalula izilungiselelo ngokuhamba kwesikhathi.
- Inerekhoda eyakhelwe ngaphakathi, ukuze ukwazi ukuqopha ngokuqondile ekhadini le-SD.
Isizukulwane Sokudala silapha
I-RØDE Revolution
Isikhathi sokuqamba, bakwethu! I-RØDE ibinyakazisa igeyimu yomsindo kusukela ngawo-2010, futhi ayibonisi zimpawu zokwehla. Kusukela ku-RØDECaster Pro kuya ku-Wireless GO, bebelokhu bephusha imingcele yalokho okungenzeka. Futhi i-TF5, VideoMic NTG kanye ne-NTG5 kube yimakrofoni ephambili yokuqoshwa kwesitudiyo, kwikhamera nokusakaza.
Iminyaka yama-2020 nangaphezulu
U-2020 usanda kuqala, futhi i-RØDE isivele yenza amagagasi. I-Wireless GO II, i-NT-USB Mini ne-RØDE Connect kanye ne-VideoMic GO II ayisihloko nje se-iceberg. Ngakho-ke lungiselela okulandelayo – kuzoba kuhle!
Ukukhetha Abadali Yonke Indawo
I-RØDE iyinketho yokukhetha yabadali yonke indawo. Bazi kahle ukuthi yini esiyidingayo nesiyifunayo kumbhobho, futhi bayaletha. Ngakho-ke uma ubheka ukwenza ubuciko, i-RØDE ikutholile.
Ngakho usalindeni? Phuma lapho futhi wenze okuthile okumangalisayo!
Isiphetho
I-Rode isishintshe igeyimu embonini yomculo, ngamakrofoni awo athengekayo kodwa ekhwalithi ephezulu alungele kokubili ochwepheshe kanye nezimfundamakhwela ngokufanayo. NgeVideoMic, uRode ubekhona eqopha konke, kusukela kuTom Jones kuya kuTaylor Swift. Ngakho-ke uma ufuna imakrofoni ezokunikeza ikhwalithi yomsindo enhle, i-Rode iyindlela okufanele uhambe ngayo!
NginguJoost Nusselder, umsunguli we-Neaera kanye nomkhangisi wokuqukethwe, ubaba, futhi ngiyathanda ukuzama izinto ezintsha ngesiginci enhliziyweni yesifiso sami, futhi kanye nethimba lami, bengilokhu ngidala izindatshana zebhulogi ezijulile kusukela ngo-2020. ukusiza abafundi abathembekile ngokurekhoda namathiphu esiginci.
