Igcisa eliyedwa ngumntu owenza okanye owenza owakhe umculo ngaphandle koncedo okanye ukukhatshwa zezinye iimvumi. Amagcisa e-solo ahlala enxulunyaniswa neentlobo ezinje umculi-umbhali weengoma, abantu, kunye nejazz, nangona abaculi be-solo besiya bethandwa ngakumbi phakathi kwezinye iindidi ezininzi.
Kweli nqaku, siza kuthetha malunga iinzuzo kunye neengxaki ngokuba yimvumi eyedwa.
Inkcazo yeMculi eyedwa
Igcisa eliyedwa yimvumi okanye umdlali ozibhalayo aze aziculele iingoma ngokwakhe. Aba badlali bodwa banoxanduva kuyo yonke into echaphazelekayo ngokuveliswa kweengoma zabo, kuquka ukubhala iingoma, ukwenza, ukudlala izixhobo, kunye nokuvelisa ushicilelo.
Banenkululeko yokuvakalisa iimvakalelo zabo ngaphandle kwemiqobo enyanzeliswa ngokuba yinxalenye yeqela lomculo okanye iensemble. Abaculi be-solo banokukhupha ii-albhamu ngokuzimeleyo kwaye basayine ngeelebhile zerekhodi, iinkampani zokuvelisa umculo, kunye / okanye izitudiyo zefilimu. Njengomculi ozimeleyo, bathatha uxanduva olupheleleyo lwempumelelo yabo okanye ukungabikho kwayo; oku kufuna umsebenzi onzima kunye nokuzinikela kodwa ikwabonelela ngolawulo kunye nenkululeko ethe chatha kubo ukuba benze umculo ngendlela abanqwenela ngayo. Uninzi lwamagcisa eyedwa anamhlanje ayazithengisa kwiintlobo ezininzi zomculo kwaye adlale izixhobo ezahlukeneyo kwiingoma ezahlukeneyo ukuze enze imisebenzi epheleleyo ngokwazo.
Ukongeza, zininzi izibonelelo zokulandela umsebenzi njengegcisa eliyedwa; ezi ziquka:
- ukuba ukuzimela ngokuyilayo okungenamkhawulo phezu kwamazwi/iingoma/ii-albhamu.
- Ukuzuza konke umvuzo wemali ukusuka ekukhutshweni ngenxa yokuba igcisa ligcina ulawulo olupheleleyo kwi-copyright yabo (akukho mfuneko yokwabelana nazo naziphi na ezinye iimvumi).
- Iinkululeko ezithile njengokuba nazo akukho zishedyuli zokuziqhelanisa ezibekiweyo okanye izithintelo ziya kufumaneka kwiihambo kunye neekhenkethi kuba bafuna ukuzikhathaza kuphela ngelixa beseqongeni besenza okanye berekhoda esitudiyo besenza imisebenzi emitsha.
Iingenelo zokuba nguMculi weSolo
Ukuba ngumculi wedwa kuneenzuzo ezininzi, kubandakanya ukulawula ngakumbi inkqubo yokuyila, ithuba lokuzibonakalisa ngokusondeleyo ngobugcisa bakho, kunye nokuba bhetyebhetye ngakumbi kwindlela oziphilisa ngayo kubugcisa bakho.
Ukuqala umsebenzi njengemvumi ngumsebenzi onika umdla kodwa onzima. Ngokuhamba wedwa, ulawula yonke imiba yobugcisa bakho kwaye unokwenza umculo wakho ulungelelane kanye isandi ofuna ukusidala. Uyazuza kwakhona ngokuba nolawulo olukhulu kakhulu malunga nokuhanjiswa. Akusekho mfuneko yokuba uthembele kwiilebhile okanye abapapashi, kodwa ngokusebenzisa iivenkile zedijithali ezifana neYouTube, iTunes kunye namaqonga okusasaza afana neSpotify kunye neApple Music, unokufikelela ngokuthe ngqo kubaphulaphuli kwihlabathi liphela.
Ukuhamba wedwa kwakhona kunika amagcisa inkululeko yokudala eyona nto ibaluleke kakhulu xa kuqwalaselwa ishishini lomculo elikhuphisana kakhulu namhlanje. Ngokuzibonakalisa njengegcisa ekulawuleni ngokupheleleyo ikamva labo, kukuvumela ukuba ugqame phakathi kwesihlwele kwaye ubuyisele amandla ezandleni zakho xa kufikwa kubunikazi kunye nokulawula umsebenzi wakho. Ngaphaya koko, ukukwazi ukunxibelelana nomntu omnye nabalandeli ngokusebenzisa amaqonga eendaba ezentlalo anje nge-Instagram kunokuba luncedo olukhulu ekufumaneni ukuqondwa kuzo zombini iingoma ezizayo okanye ii-albhamu onokuthi uzikhuphe.
Okokugqibela, ukuba yimvumi eyedwa kunika abadlali ukuba babe bhetyebhetye ekuvumeleni olunye uxanduva olungaphaya komculo ebomini obelungenakukwazi ukwenzeka xa bethatha inxaxheba kwiqela okanye kwiqela eliguquguqukayo elinokufuna ukuzibophelela phakathi kokuziqhelanisa nomculo kunye okanye ukucwangcisa ukhenketho okanye upapasho kunye olubandakanya ukufumaneka komntu wonke Kanye. Oku kunika amagcisa eyedwa ixesha elifunekayo kunye nendawo kwabo bafuna imivuzo eyahlukeneyo kubandakanya imisebenzi engaphandle komculo wabo njenge. ukwenza ilizwi okanye imisebenzi yobunjineli bomsindo ukuba bakhetha ukuzibophelela okufunwa kakhulu kude kubomi babo baleqa amaphupha kwihlabathi lomculo elisebenza kuphela ngoku njengeengcali ezizimeleyo ezenza uphawu lwazo kwimarike yanamhlanje eyenye yehlabathi!
Ishishini lomculo
Kwishishini lomculo namhlanje, abantu abaninzi ngakumbi bathatha indlela ye imvumi eyedwa. Njengomculi wedwa, uthatha uxanduva lokuzimela, ukubhala kunye nokuvelisa umculo wakho, kunye nokuqhekeza kwishishini ngaphandle koncedo lweleyibhile. Le ndlela inokuxhobisa kwaye ibe ngumngeni, ngoko ke makhe siphonononge okuhle nokubi yokuba yimvumi eyedwa kushishino lomculo.
Isishwankathelo soShishino loMculo
Ishishini lomculo linamandla aguqukayo kwaye ahlala eguquka anokuthi ahlulwe abe ziindidi ezine eziphambili - ukurekhoda, phila ukusebenza, ukupapasha umculo, kunye nongqamaniso – ebandakanya iintlobo ngeentlobo zeendima kunye namathuba. Ngezi ndidi zine ziphambili, iindlela zekhondo lomsebenzi zinokuvuleleka kwabo banomdla wokuqulunqa umculo wabo okanye ukusebenza ngasemva kwemiboniso yamagcisa asele emile okanye iilebhile zokurekhoda.
A imvumi eyedwa yimvumi ezimeleyo ekhupha eyayo imathiriyeli ezirekhodiweyo ngokuzimeleyo nokuba kwileyibhile enkulu okanye iqela lamagcisa (elifana neqela). Amagcisa e-solo angakhulula umculo omtsha rhoqo njengoko efuna ngaphandle kokuphendula komnye umntu. Ezi mvumi kufuneka zithembele kuzo ngokwazo ekubhengezeni nasekuphakanyisweni, kodwa oku kuzimela kukwabanika inkululeko yokuhamba ngokukhawuleza xa kukho inkuthazo.
Amagcisa e-Solo anokufumana impumelelo ngokuzimeleyo ekhaya kunye namajelo emveli angaphezulu njengokusayina ngeleyibhile ezimeleyo okanye iileyibhile ezinkulu. Amathuba akhona kwiindawo ezininzi kuquka ifilimu/umabonwakude athengiselana ngelayisenisi, iinkonzo zokusasaza kwi-intanethi, ukhuphelo lwedijithali, uludwe lokudlala lwerediyo kunye nokuninzi. Ukusebenza kunye neengcali zeshishini ezinamava-ezinje nge-A&R reps, ii-publicists kunye nee-arhente zokubhukisha-kunokunceda amagcisa ayedwa ajonge inkqubo yokufumana amathuba alungele bona. Ukuphumelela kumculo wale mihla kufuna ingqondo yezoshishino apho amagcisa eyedwa kufuneka akwazi bacinge ngaphandle kwebhokisi ngelixa beqhubeka nomsebenzi wabo.
Ungaqala Njani kwishishini loMculo
Kwabo baphupha ngokutsiba kwaye baqhubeke nomsebenzi kwishishini lomculo, kubalulekile ukuba nesicwangciso somdlalo kwaye wazi ukuba ungaqala phi. Ishishini lomculo libonelela ngeendlela ezininzi ezahlukeneyo zamagcisa, abavelisi, abaqambi beengoma kunye nokunye. Nanga amanye amacebiso okukunceda uqalise:
- Khetha indlela yakho: Inyathelo lokuqala eliya empumelelweni kushishino lomculo kukugqiba ukuba yeyiphi indlela ofuna ukuyithatha. Ngaba unomdla wokuba ligcisa eliyedwa? Ngaba unethemba lokuba ngumvelisi/igcisa okanye injineli/umvelisi? Mhlawumbi ufuna ukusebenza njengombhali weengoma okanye umphathi wegcisa; nganye yezi ndlela ineseti yayo eyodwa yamanyathelo, ulwazi kunye namathuba.
- Funda ubugcisa bakho: Nje ukuba ukhethe indlela yakho kushishino lomculo, lixesha lokugxila ekuphuhliseni izakhono zakho ngokuziqhelanisa nophando. Thatha izifundo, funda izifundo zokufundisa kwi-intanethi okanye ufunde iincwadi ezinxulumene nemveliso, ukuthengisa kunye namanye amacandelo ahambelana nendlela owufunayo. Ukuthatha inxaxheba kwiiforam zamagcisa okanye ukudibana neengcali ezinamava kunokubonelela ngengqiqo ebalulekileyo kwimisebenzi yangaphakathi yecala loshishino lomculo.
- Inethiwekhi: Ukwakha ubudlelwane kunye neengcali ezisele zikhona isitshixo kuye nabani na ojonge ukuphumelela kushishino lomculo, ke qiniseka ukuba usebenzisa naliphi na ithuba elivelayo. Yiya kwimisitho ephilayo, joyina iintlanganiso zamagcisa kwaye uhlale usebenza kumajelo eendaba ezentlalo-kubalulekile kuthungelwano kunye nokuqatshelwa ngabantu asele bezenzile igama labo kwihlabathi lobugcisa bomculo. Ukongeza, ukuthetha nabanye abadlali abanomdla kunokunceda ugcine umoya wakho uphezulu ngexesha lohambo oloyikisayo olusingise empumelelweni njengegcisa eliyedwa!
Imingeni yokuba nguMculi weSolo
Ukuba ngumculi we-solo ophumelelayo kumashishini omculo kunokuba ngumngeni ngenxa yokhuphiswano oluphezulu kunye nesidingo esiqhubekayo sokukhuthazwa. Eminye imingeni ekufuneka amagcisa eyedwa ayiqonde ngaphambi kokuba azibophelele kumsebenzi womculo abandakanya:
- Ukuba nezixhobo ezinqongopheleyo, ukukhuphisana namaqela amakhulu, ukudlala yedwa eqongeni, kwaye kufuneka ulawule yonke imiba yeshishini (ukubhukisha iigigi, ukukhuthaza iingoma, njl. njl.).
Izibonelelo ezilinganiselweyo: Omnye umqobo ekufuneka igcisa elilodwa liloyise kukulawula izixhobo zabo ezinqongopheleyo njengoko beqhele ukuba neziqu zabo kunye nemali yabo yokutyala. Oku kunokwenza kube nzima ukutyala imali kwizixhobo okanye ezinye iindlela zoncedo ezifana nababhali beengoma okanye abavelisi.
Ukukhuphisana namaqela amakhulu: Njengoko phantse akunakwenzeka ukuthelekisa ubungakanani bemidlalo eyenziwe ngamaqela amakhulu, amagcisa eyedwa kufuneka ayile iindlela zobuchule zokunyusela kubandakanya ukufikelela kudliwano-ndlebe lukanomathotholo kunye nemidlalo edlalwayo. Ngaphandle kweqela elibaxhasayo ngelizwi elixhasayo kunye nokuvumelana, phantse akunakwenzeka kumntu omnye umntu ukwenza ubukho babo buvakale xa kuthelekiswa nabanye.
Ukudlala yedwa eqongeni: Ukuba wedwa eqongeni kunokuziva usoyika njengoko kungekho mntu wumbi okunye nawe onokuthi ujonge kuye inkxaso okanye usebenzisane naye ngexesha lokudlala kwakho. Ke, ukukwazi ukuzigcina uzonwabisa eqongeni iba yinto ebalulekileyo xa kufikwa ekuziseni umsebenzi ongalibalekiyo.
Ukulawula yonke imiba yeshishini: Njengoko ungumphathi wakho xa kuziwa kumsebenzi wakho womculo, umntu kufuneka aqonde ukuba banoxanduva kuyo yonke imiba yokuseta intsebenzo kunye nokunyusa - iintlanganiso zokubhukisha/iigigs/imiboniso yerediyo; ukulawula imidiya yoluntu; ukuzoba iikhontrakthi; ukuseka imali; kunye nokubakho ngamaxesha onke kudliwano-ndlebe okanye eminye imisebenzi yokwazisa iyimfuneko xa ufumana ukuvezwa kulo mmandla. Ukulungelelaniswa ngundoqo apha!
Iingqwalasela zemali
Njengegcisa eliyedwa, kukho izinto ezininzi zokuqwalaselwa kwezemali ekufuneka uziqwalasele ngaphambi kokuba uqalise umsebenzi wakho. Kubalulekile uku yenza uhlahlo lwabiwo-mali ukuba jonga umvuzo wakho kunye neendleko kunye nokucwangcisa uzinzo lwemali lwexesha elide. Kufuneka kwakhona uphande ngeenkonzo ezahlukeneyo zokusasaza umculo kunye gqiba ukuba zeziphi eziya kunceda iimfuno zakho. Ukongeza, kufuneka qhagamshelana nomgcini-mali okanye igqwetha ukuqinisekisa ukuba uyayiqonda intsingiselo yezomthetho nerhafu kumsebenzi wakho womculo.
Imithombo yoMvuzo kuMculi weSolo
Ukusuka kwiimvumi-ababhali beengoma abazisebenzelayo abenza iigigs kwiindawo ezincinci ukuya kumagcisa omculo asekiweyo aqatshelwe kwihlabathi liphela, iimvumi ezizimeleyo zawo onke amanqanaba zixhomekeke kwimithombo yengeniso ukuze zikwazi ukuziphilisa. Ngelixa iimvumi ezininzi zodwa zineendleko ezifanayo kunye neenkxalabo njengabanye abanini bamashishini, njengeendleko zentengiso kunye nemigaqo-nkqubo ye-inshorensi, imithombo yabo ephambili yengeniso iya kwahluka kwamanye amashishini.
Ngokubanzi, iimvumi ezizimeleyo zifumana ingeniso kwiindawo ezine eziphambili: imiboniso ephilayo, iintlawulo, izinto ezithengiswayo kwaye ukusebenza njenge-freelancer okanye imvumi yeseshini yamanye amagcisa.
- Imiboniso ephilayo: Nokuba yinxalenye yokhenketho olukhulu okanye ukudlala imiboniso eyodwa kwiindawo zengingqi; iingoma ezidlalayo zihlala zingowona mthombo uphambili wengeniso yeemvumi ezininzi eziyedwana. Ukhenketho olucwangciswe ngobuchule alunako nje ukuvelisa imbuyekezo yemali kwangoko kodwa lukwanyusa iprofayile yegcisa kunye nabalandeli kunye neengcali kushishino lomculo ngokufanayo. Ukongeza, ezi gigs zinokuvula amanye amathuba entsebenziswano okanye amashishini amatsha ezantsi emgceni.
- Iirhafu: Eminye yale mijelo ithathwe ngokuthe ngqo kwimisitho kwaye ibandakanya ukuthengiswa kwempahla kumboniso ngamnye (okt, i-t-shirts hoodies njl.njl). Ingeniso iphinda iveliswe ngeemali zentengiso (yeeCD/idijithali zokukhuphela), iinkonzo zokusasaza (iSpotify njl.njl.), imibutho yamalungelo okusebenza ngoomatshini efana I-ASCAP kunye ne-PRS kunye nemirhumo yelayisensi yongqamaniso. Ukongeza, ezinye iileyibhile zerekhodi zinokubonelela kwangaphambili kushicilelo lwexesha elizayo njengenxalenye yekhontrakthi zabo namagcisa anokunceda ukuhlawula iindleko zangaphambili kubandakanya iimali zokurenta isitudiyo kunye neendleko zokuhamba ezinxulumene nemisebenzi yentengiso. Ezi mali zangaphambili zibuyiselwa kwimivuzo yexesha elizayo phambi kokuba nayiphi na intlawulo ihlawulwe kwi-akhawunti yegcisa liqela lasemva kwe-ofisi yeleyibhile/abacwangcisi-mali xa kufanelekile.
- Intengiso: Ukongeza kumatikiti emidlalo enza ingeniso kubadlali; Iivenkile zobugcisa ezikwi-intanethi zibonelela ngethuba lenzuzo ngeemveliso ezinxulumene nomculo ezifana neprints enyiniweyo/iibhegi ze-tote & T-shirts njl.njl., apho umjelo owongezelelweyo unokwenziwa ngokuphisa okanye ngokuthengisa iimveliso ezikhethekileyo ezandisa unxibelelwano lwabalandeli nezinto abazithandayo. abadlali emva kokuba umboniso ngamnye ugqibile onceda ukudala ukunyaniseka kohlobo lwexesha elide kunye nokuhambisa amava anoveli; ke ngoko kamva ukwenza imali ngobudlelwane obusekwe kubalandeli kunye nokuvumela ukuphuma okuthe kratya ngaphakathi kwentengiso okanye uphononongo kwimidiya yoluntu njl.,
- IMvumi yeSeshini: Iimvumi esele zizinzile zingakwazi ukufumana ingeniso eyongezelelweyo ngokuziseka kumsebenzi wokuqulunqa iinkampani zefilimu/umabonakude okanye izindlu zemveliso zenza izandi zentengiso yentengiso-ngelixa zibonelela ngendlela eya ekuyileni okukhulu kunye nentsebenziswano enokubakho kwiiprojekthi ezinzima ngakumbi kunezo. Izanywe ngaphambili ngenxa yokufikelela kwizibonelelo ezingaphezulu (kubandakanywa nabasebenzi) kunokuba ziqhele ukubonwa kwiinkalo ezithile zoshishino ezibeka phambili esi siseko- ngokuxhomekeke kwiinjongo zangoku kunye namabhongo amiselwe kakuhle phambi kokuba kuqaliswe iprojekthi - kunye namathuba 'omculo weseshoni' phakathi kweenkampani zemidlalo yevidiyo zihlala zivela. ukunika amandla abadlali basekhaya abanobuchule kunye nabadlali bamazwe angaphandle abasele benabo bonke abafowunelwa abangasemva ngaphambi kokuba baqalise uvavanyo olubonelela ngezixa ezikhulu ufikelelo kumaqonga ohlukeneyo kumazwe ngamazwe ngenxa yokwanda kobukho phakathi kwabo bantu bungqina buvumela ukuba bakwazi ukungena. Iindibano zeances ezineempembelelo ezinkulu ezibonisa imathiriyeli yomntu kunoko kubonwa ekuhlaleni [kuxhomekeke kwiziseko ezingundoqo].
Uzilawula njani iimali njengeGcisa eliSolo
Ukulawula imali njengegcisa eliyedwa kunokuba nzima. Kubalulekile ukwenza kwaye unamathele kuhlahlo lwabiwo-mali, uqinisekise ukugcina umkhondo weendleko ezinxulumene neegigs, umboniso, ukulungiswa kwezixhobo kunye neendleko zokuhlala ngokubanzi. Ukuphuhlisa iinjongo zexesha elide inokunceda ekuqinisekiseni ukuba wenza izigqibo zemali ezinengqiqo kwixesha elifutshane kunye nexesha elide elizayo. Nazi ezinye iingcebiso eziphambili zamagcisa eyedwa acwangcisa imali yawo:
- Yenza uhlahlo lwabiwo-mali oluneenkcukacha ezichaza iindleko zangoku nezilindelekileyo.
- Sebenzisa iinkonzo zerhafu ezizimeleyo ezifana Ii-QuickBooks ziyazenzela or Iincwadi ezintsha ukuba awuqinisekanga ngendlela yokulawula imali ngokwakho.
- Misela isicwangciso somhlalaphantsi (esifana ne I-IRA okanye i-SEP), ukuze ube nemali ekhoyo xa ifuneka.
- Yonga imali ngokuba nazo zonke izinto eziyimfuneko ezihambelana nomsebenzi wakho (ezifana nezivumelwano, izixhobo zokuthengisa kunye neefoto) ezenziwe kwangaphambili kunokuthembela kwiindleko zomzuzu wokugqibela xa ubhukisha okanye ukhutshwa.
- Thetha ngemigaqo yokuhlawula nayo nayiphi na imibutho, iindawo okanye abakhuthazi osebenza nabo ukuze uqinisekise ingeniso engaguqukiyo unyaka wonke.
- Sebenza nomcebisi wezezimali onokunika isikhokelo somntu ekumiseleni iinjongo kunye nendlela engcono yokulawula imali ngamaxesha onyaka axakekileyo okanye amaxesha anzima kuhambo lwakho lophuhliso lomsebenzi.
Iimpembelelo zeRhafu kuMculi weSolo
Xa uligcisa elizisebenzelayo, uthathwa njengonokontraka ozimeleyo ngabasemagunyeni berhafu. Oku kuthetha ukuba kuya kufuneka ukuba zihlawule irhafu kunokuba ubanjelwe kumvuzo wakho njengabanye abasebenzi.
Ukongeza ekuhlawuleni irhafu yokuziqeshela (idla ngokubizwa ngokuba yirhafu ye-SE), kuya kufuneka kwakhona uhlawule irhafu yengeniso kunye nayo nayiphi na enye irhafu ngokuhambelana nemimiselo yendawo. Kuxhomekeka kwindawo ohlala kuyo, oku kunokubandakanya umvuzo owongezelelweyo okanye irhafu yokuthengisa.
Usenokuba nako ukutsala ezinye zeendleko zakho kwingeniso oyenzayo. Oku kunokubandakanya iindleko ezinxulumene nomsebenzi wakho njengeendleko zokuhamba kunye nokuthengwa kwezixhobo, kunye neendleko zokusebenza, njengezinto zeofisi okanye izixhobo zentengiso. Ingcinga efanelekileyo yokugcina iirekhodi ezilungileyo zento exhuzulwayo kunye nento engekhoyo ukuze ulungele xa kufika ixesha lokufaka iirhafu zakho ngonyaka.
Amagcisa eSolo kufuneka aqinisekise ukuba ahlala phezulu kwimeko yawo yezemali kwaye alungiselele ngokwaneleyo ukugcwalisa irhafu yawo ngonyaka. Naziphi na iimpazamo ezenziweyo zinako ukukhokela kwisohlwayo, izohlwayo okanye uphicotho-zincwadi oluvela kwi-IRS kwezinye iimeko. Ukugcina iirekhodi ezicacileyo kunye nokuhlala uhlelekile iya kunceda amagcisa ayedwa ukuba aphephe nayiphi na imiba nge-IRS ngelixa esindisa ixesha kunye nemali phantsi kwendlela.
wokuKhuthaza
Njengomculi oyedwa, kufuneka ukwazi zikhuthaze ukuba ungene kushishino lomculo. Kodwa yintoni kanye kanye ukunyuselwa? Injongo yokunyusa kukwenza umculo wakho uve ngabantu kwaye utsale abalandeli abatsha. Zininzi iindlela zokwenza oku, ukusuka ekusebenziseni imidiya yoluntu ukuya kuzo zonke iintlobo zentengiso. Makhe sijonge ezinye ze imiba ephambili yokukhuthaza igcisa eliyedwa:
Ungawunyusa njani uMculo wakho njengoMculi weSolo
Njengomculi oyedwa, ukuthatha ulawulo lokunyuselwa kwakho kubalulekile ukuba ufuna ukuphumelela kushishino lomculo. Ngethamsanqa, kukho iindlela ezilula nezingabizi kakhulu zokutsala ingqalelo kumculo wakho.
Into yokuqala ekufuneka uyenzile yenza ubukho be-intanethi kwaye wakhe i-fanbase. Ukumisela amaphepha kwiiwebhusayithi ezidumileyo zeendaba zoluntu ezifana I-Twitter, i-Facebook, kunye ne-Instagram yindlela entle yokufikelela kunye nokuzibandakanya nabaphulaphuli abanokubakho. Ukuba unako ukuyifikelela, ukuqesha umyili wewebhu ukuba enze iwebhusayithi ejongeka njengengcali yomculo wakho akusayi kuba buhlungu.
Ukusebenza kwakho okuphilayo kuya kubaluleka kakhulu ngakumbi xa uzimisa njengegcisa. Yenza ubusuku obuvulelekileyo bemakrofoni kunye neminye imiboniso kangangoko kunokwenzeka. Oku kunokunceda ukusasaza igama kwalapha ekhaya ngelixa unika abalandeli ithuba lokuva usenza emntwini. Ukongeza, ukuba nezinto ezinje izikipa okanye izitikha ezinophawu lwakho kuzo isoloko iyindlela entle yokubonisa abantu ukuba ungubani ngaphaya komculo nje.
Okokugqibela, sebenzisa izixhobo ze-intanethi kunye neenkonzo ezinokukunceda ukukhuthaza umculo wakho. Oku kunokubandakanya:
- Ukwenza uluhlu lwe-imeyile kubathengi;
- Ukusebenzisa amaqonga okusasaza afana Spotify okanye Apple Music;
- Ukumisela iivenkile zedijithali kumaqonga afana Bandcamp;
- Ukusebenzisa iinethiwekhi zerediyo zedijithali;
- Ukwenza iividiyo ze YouTube okanye Vimeo ebonisa umsebenzi wakho.
Nokuba zeziphi iindlela ozikhethayo, umgudu othe rhoqo uya kufuneka ukuba ngokwenene ufuna abantu bawuphawule umsebenzi wakho!
IziCwangciso zeMedia yeNtlalo kuMculi weSolo
Njengomculi oyedwa, imithombo yeendaba zentlalo inokubonelela ngeqonga elisebenzayo lokukhuthaza umculo wakho. Ngezicwangciso ezifanelekileyo endaweni, unokwandisa ukubonakala kwakho kwaye ufikelele kubalandeli abanokubakho ngokulula. Nazi iingcebiso ezimbalwa eziyimpumelelo kunye namaqhinga okuqalisa kuhambo lwakho lokunyusa:
- Chonga abaphulaphuli bakho: Ukwazi abaphulaphuli bakho kubalulekile ekunyuseni ngempumelelo. Khangela ukuba ngubani onokuba nomdla kuhlobo lwakho lomculo ngokufunda iinkcukacha zabantu, idatha yabasebenzisi bangaphambili, kunye neendlela ezithandwayo zabalandeli. Oku kuya kukunceda ukwazisa indlela yokulungelelanisa indlela yakho yokuthengisa ukuze ihambelane nabathengi abanokubakho.
- Khetha amaqonga ngobulumko: Amaqonga ahlukeneyo aneenzuzo ezahlukeneyo ngokuxhomekeke kuhlobo lomculo oluvelisayo. Cinga ngobuchule kunye nokungalunganga kweqonga ngalinye ngononophelo ngaphambi kokuba ukhethe enye yokwabelana ngomxholo malunga nawe okanye amaphulo okuthengisa.
- Sebenzisa izixhobo ezizenzekelayo: Izixhobo ezizenzekelayo ziluncedo ekucwangciseni izithuba ngokufanelekileyo kwiiplatifti ezininzi, kukuvumela ukuba ugxininise ngakumbi ekudalweni komxholo endaweni yokukhathazeka ukuba yonke into ithunyelwe ngexesha elifanelekileyo ngokuhambelana nokukhethwa kwababukeli. Ezinye izixhobo ezizenzekelayo ezizisebenzelayo ezisetyenziswa ngamagcisa eyedwa zibandakanya Bomgcini or Hootsuite.
- Zibandakanye nabalandeli ngokufanelekileyo: Ukuzithengisa ngokufanelekileyo kufuna ukusebenzisana nabalandeli kungekuphela nje ukuze kwakhiwe ubudlelwane kodwa nokukhuthaza ukunyaniseka kunye nokukhuthaza amazinga aphezulu okubandakanya xa uthumela umxholo omtsha okanye uququzelela imisitho okanye ukhuphiswano olunxulumene nokukhutshwa komculo okanye iigigs ezizayo / izenzo ukuba zikhona.
- Gcina umkhondo weMetrikhi zokuSebenza: Ukuqinisekisa ukusebenza kwephulo lokukhangisa eliqeshwe ngabaculi ababodwa, kubalulekile ukuba balandele iimetrikhi ezahlukeneyo zokusebenza ezifana nemibono, ukufikelela, ukuthanda / izabelo / izimvo ngeposi nganye njl. SumAll or google Analytics inika ulwazi olusebenzayo olusuka kwidatha eqokelelweyo evela kwimisebenzi yabalandeli ejikeleze umxholo wegcisa kumaxesha athile - ukuvumela ukucokiswa ngakumbi kwamaphulo ekuhambeni kwexesha njengoko kufuneka.
Ukwakha isiseko sabalandeli njengoMculi oyedwa
Njengomculi oyedwa, ukwakha abaphulaphuli kunokuba lucelomngeni. Uninzi lweendlela ezizanyiweyo neziyinyani ezisetyenziswa ngamaqela apheleleyo azifumaneki, zikushiye ufumane iindlela ezintsha zokunxibelelana nabalandeli abanokubakho. Ngethamsanqa, kukho iindlela ezahlukeneyo zokuziphakamisa njengegcisa eliyedwa kunye nokunxibelelana nabaphulaphuli ojolise kubo.
Enye indlela esebenzayo yokunyusa kukusebenzisa imidiya yedijithali efana iiblogi kunye neendawo zokusasaza. Ukudala umxholo kwiisayithi zokuncokola ezifana YouTube kunye Soundcloud inokunceda ekutsaleni ingqalelo kumsebenzi wakho. Ikwangumbono olungileyo ukusebenzisana noluntu olukhoyo kwi-intanethi, njenge iiforum zabalandeli okanye ii-chatrooms ezigxile kumculo, ukufumana iingcebiso kunye nengxelo malunga nomsebenzi wakho.
Ezinye iindlela zokunyusa ziquka imiboniso ephilayo kwiindawo zengingqi okanye ukuthatha inxaxheba kwimisitho yasekuhlaleni enokunceda ukukhulisa iprofayile yakho. Unokwenza urhwebo lokuqala olunje izikipa okanye iiCD/vinyls ukuya kwihlabathi, ukunika abalandeli abanokubakho into ebonakalayo yokukukhumbula ngayo. Kuyafaneleka ukuqaphela ukuba ukujoyina ileyibhile esekiweyo yenye indlela; nangona oku kungeyomfuneko kwimpumelelo kunokuba luncedo kumagcisa afuna ukuvezwa okongeziweyo kuzo zonke iivenkile zemveli okanye umdlalo omkhulu werediyo.
Ngaphezu kwayo yonke enye into kubalulekile ukuhlala ugxile kwinjongo ekufuphi: ukwakha abaphulaphuli abanomdla ngubani oya kukukhumbula kudala emva kokuba ingoma iphelile!
isiphelo
Ingqikelelo yegcisa eliyedwa yeyona nto ithandwa kakhulu kushishino lomculo namhlanje, njengoko amagcisa amaninzi ethatha Indlela ye-DIY kwimisebenzi yabo yomculo. Amagcisa e-solo anokuba nolawulo ngakumbi kunye nokuzimela ngomculo wabo, kodwa kuza kwiindleko.
Kweli nqaku, siza kuhlolisisa i iinzuzo kunye neengozi zokuba yigcisa eliyedwa, kwaye uphendule umbuzo wokugqibela wokuba nokuba ngumbono olungileyo ukuba uqhawuke wedwa.
Isishwankathelo sokuba nguMculi weSolo
Ukuba yigcisa eliyedwa kunokuba lithemba eloyikekayo, kodwa umvuzo unokuba mkhulu. Njenge imvumi ezimeleyo okanye igcisa elidlalayo, uya kuba nolawulo olupheleleyo kwizigqibo zakho zomsebenzi, ukusuka ekudaleni nasekurekhodeni umculo ukuya kukhenketho kunye nokukhuthaza. Uya kuba nokuzimela ukwenza iindlela zakho zesiqhelo kwaye uthathe isigqibo sokuba uza kusebenza nini kwaye phi.
Nangona kungekho mnatha wokhuseleko wamaqabane ebhendi, le ndlela ikuvumela ukuba ubeke isiseko seeprojekthi zoyilo ngelixa ugcina inkululeko yokulandela iiprojekthi zothando. Kukho izixhobo ezikhoyo ezifana iinkonzo zokusasaza, iinethiwekhi ze-intanethi, kunye namathuba okusebenza ngokuphila evumela amagcisa ayedwa ukuba abonakale kwaye enze inzuzo enentsingiselo ngoku kunangaphambili. Ngokuziphatha kunye nokuzingisa-ixhaswa yinethiwekhi eyomeleleyo yabahlobo kwishishini-nabani na unokudala umsebenzi oyimpumelelo njengegcisa elizimeleyo.
Iingcinga zokuGqibela ngokuba nguMculi weSolo
Ukuba ngumculi wedwa yindlela entle yokuziphilisa njengomculi okanye umvelisi. Ngelixa kufuna ukusebenza nzima kunye nokuzinikela, ukukwazi ukulawula umsebenzi wakho kunye nekamva lakho kunokuba nomvuzo omkhulu. Ukuqonda imiceli mngeni emininzi kunye nemigibe enokuthi ivele kunokukunceda wenze okuninzi ngomsebenzi wakho ngoku. ukuzibekela ulindelo olusengqiqweni kunye nokuphuhlisa amaqhinga angexesha okuphumelela.
ukusuka ukulawula imali ukuba ukuzithengisa ngempumelelo, kubalulekile ukuhlala ucwangcisiwe kwaye ukhumbule zombini iinjongo zexesha elifutshane njenge-gigs kunye nemihla yokugqibela yemveliso, kunye neenjongo zexesha elide ezifana ukwakha ubudlelwane kunye neengcali kushishino or ukufikelela kwinqanaba elithile lokuqaphela kushishino lomculo. Nokuba ukweliphi na inqanaba, hlala unyanisekile kuwe ngelixa ngokuqeqeshelwa ukumela ubugcisa bakho iya kuhamba indlela ende ekuyonwabiseni kwinkqubo ngelixa usenza into onokuzingca ngayo.
NdinguJoost Nusselder, umseki weNeaera kunye nomthengisi womxholo, utata, kwaye ndiyakuthanda ukuzama izixhobo ezitsha ngesiginkci entliziyweni yothando lwam, kunye neqela lam, ndisenza amanqaku eblogi anzulu ukusukela ngo-2020. ukunceda abafundi abathembekileyo ngokurekhoda kunye neengcebiso zesiginci.
